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Swarovski Optik, headquartered in Absam, Tyrol, is part of the Austrian Swarovski Group. Founded in 1949, Swarovski Optik today specializes in the manufacture of precision sports optics and is a world leader in the premium segment of this market. Thanks to a proven track record for unparalleled quality, Swarovski binoculars, telescopes, rifle scopes, range finders, image intensifiers and optronic devices are the preferred choice of many professional users and discerning nature watchers around the globe.


The engineers and scientists at Swarovski are particularly interested in maximizing the enjoyment reaped from sports-related uses of their products. This includes bird and nature watching, hunting, biking, hiking, and other outdoor activities. They know that optical equipment does not come cheap, and strive to make every product one that will last through the years - they know this is what their customers expect. A Swarovski Optik customer knows this, and comes back to them, time and again, because of the unequaled convergence of image quality, durability, and scientific innovation, that makes them such a respected name.


If their famous 8x20B-P Pocket Binoculars can be taken as an example, it can easily be seen that this company has an eye for what is important in a set of sporting binoculars. The lens quality is the same as it is in their larger, higher-magnification binoculars and they weigh a mere 7.6 ounces. This is no small feat, and should be considered a huge plus, whether you are on a hunting excursion or a trip to the opera. At either place, nobody likes to be carrying excess weight. The size is perfect and the design, ergonomic. In short,the 8x20B-P Pocket Binoculars is a Swarovski product you'll never leave home without.

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